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Tom Bennison

Tom Bennison is Marketing Director at Neutralize,  a dynamic search marketing agency, Neutralize has built up a solid team of search engine specialists that can offer intelligent solutions to any of your businesses.

Why should you outsource your Pay-Per-Click campaign to an agency?

By Tom Bennison | Published 02/19/2008 | PPC Tools , Bidding Strategies , Pay Per Click Basics |


Paid positioning is now the only way to guarantee top-of-page listings for the more popular search terms on most major search engines. It is targeted, affordable and accountable – the holy grail of Internet advertising. So why outsource to an agency?